William Sherman Creative Director - Purina One

CHALLENGE

Purina ONE is is Purina's fastest growing brand and a custom omni channel program was needed to drive trial at all major grocery, mass and speciality retailers.

SOLUTION

We created a solution that highlighted all that goes into a bowl of Purina ONE. It's more than nutrition, its proven nutrition that works in just 28 days.

MY ROLE

Agency: Epsilon. Role: Creative Director.