TikTok Kitchen
We are the sass. And the slurp. And the silly.
And the cereal. And the Caesar.
And the seitan. (not SATAN!)
We’re the dip. And the drip. And the dollop. And the dog. And the “Damn, that’s good!”
We’re fighting on behalf of everyone’s BELLY.
And fighting AGAINST boredom.
One bite and everyone on the block
will want a TikTok “knock knock.”
We’re TikTok kitchen.
Now open.
Delivered by Grubhub.
Menu
Bringing the trends to your table.
Packaging
LAUNCH CAMPAIGN
TIKTOK OLV
:30 – dog
VO: Are your taste buds ready?
SUPER: REALLY ready?
VO: For TikTok kitchen? Are they ready for the slurp.
SUPER: SLURP
VO: And the cereal. And the Caesar. And the sass? (chef getting slapped or slapping himself)
SUPER: SASS
VO: The dips. Drip. Dollop. And dog? (dog bark SFX over pic of Korean Hot Dogss)
SUPER: DOG
Legalese sounding VO: No dogs were harmed in this dog.
VO: We are ANTI boredom.
SUPER: ANTI BOREDOM
VO: PRO belly.
SUPER: PRO BELLY
VO: And we think food delivery needs a kick in the –(cut to generic looking hamburger buns.)TikTok kitchen. Delivered by Grubhub.
SUPER: (logo) TikTok kitchen | Delivered by Grubhub. Now open.
VO: It’s a match made in cloud bread heaven.
:15 – dog
:VO: Are your taste buds ready?
SUPER: REALLY ready?
VO: For TikTok kitchen? Are they ready for the slurp.SUPER: SLURP
VO: And the cereal. And the Caesar. And the sass? (chef getting slapped or slapping himself)
SUPER: SASS
VO: The dips. Drip. Dollop. And dog? (dog bark SFX over pic of Korean Hot Dogs)
SUPER: DOG VO: We are ANTI boredom.
SUPER: ANTI BOREDOM
VO: PRO belly.
SUPER: PRO BELLY
VO: TikTok kitchen. Delivered by Grubhub.
SUPER: (logo) TikTok kitchen | Delivered by Grubhub. Now open.
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MENU ITEM OLV
:06 – TWISTED BLT
VO: DON’T try this at home. (We see UGC of Twisted blts on phone, then go wide enough to show person is trying to take a bite out of the phone.) 
SUPER: DON’T
VO: DO try THIS at home. (unwrapping / unboxing of beautiful Twisted blt)
SUPER: DO VO: TikTok kitchen.
SUPER: (logo) TikTok kitchen | Delivered by Grubhub. Now open. 
​​​​​​​
:06 – KOREAN HOT DOGTS
VO: DON’T try this at home. (We see UGC of Korean Hot Dogss on phone, then go wide enough to show person is trying to take a bite out of the phone)
SUPER: DON’T
VO: DO try THIS at home. (unwrapping / unboxing of beautiful Korean Hot Dogs)
SUPER: DO
VO: TikTok kitchen.
SUPER: (logo) TikTok kitchen | Delivered by Grubhub. Now open.

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